Paid Social:
Winnipeg National Bank Challenger

Over a three week period in July/August 2023 I managed all aspects of a Meta ad campaign for the Winnipeg National Bank Challenger. Using a small budget I effectively raised awareness for the tournament, driving ticket sales.

Impressions: 110,115

CTR: 2.25%

Link Clicks: 1,331

Screenshot of ad being served on Facebook - Graphic design including tennis player hitting ball, WNBC logo, and "Experience The Thrill of the Game."

I also managed WNBC’s organic content on Instagram and Facebook.